OG Juan is a close friend of Jay-Z, and they were introduced to each other back in the year 1996. Kareem Burke, the founder of the Roc-A-Fella Records, is the one who made it possible for the two to meet. The studio was run by OG Juan and Jay-Z from the late 1990s to the early 2000s. Later in their careers, they decided to set up their own record label company called the Roc-La-Familia, which soon became defunct. Their business venture never stopped, and they also founded a sports bar called the 40/40 Club, which was established in 2003. The friendly relationship between the two individuals would deepen as years go by, and Jay-Z would even mention OG Juan in his songs and albums.
Through the years, the 40/40 Club owned by Jay-Z and OG Juan would keep on receiving more patrons. It became the driving force for their relationship, and because of its success, they decided the launch another business called the Roc Nation Sports. The business was announced in 2013, and together, they are working with each other to manage it. Jay-Z and OG Juan stated that the reason why they opened the Roc Nation Sports is that they wanted to see how successful business collaboration between entertainment and sports would look like.
They thought that nobody had made it in the past, and years after it was founded, the business became stronger than ever, and OG Juan serves as the company’s president. OG Juan is the husband of Desiree Perez, who is the Roc Nation COO. She handles the contracts given to Jay-Z and has been with him since he started his career. Together, OG Juan and Desiree Perez contribute a lot to the career of Jay-Z. They are helping him with his career, and at the same time, Jay-Z is also helping them in running their businesses.