Caffeine and Pregnancy

Nutrition for Mothers and Their Families

Gustavo Martinez Points to The Value That Consultant Services Can Provide in Helping Businesses To Accelerate Their Growth

The background of Gustavo Martinez is an impressive one that has seen him become one of the most respected marketing and advertising professionals of our time. His career has seen him work as the CEO in some of the biggest marketing firms in the world including J. Walter Thompson Worldwide.

Gustavo Martinez has also held the President’s role at both Olgilvy and Mather and McCann Worldgroup. Throughout all of these positions, he has achieved a great deal of success and helped his clients to make their brands stand out in a highly competitive marketplace.

Over his thirty-five years as a professional in advertising and marketing, Gustavo Martinez has been behind some of the biggest brands in consumer culture and has helped them to raise their brand awareness in the public’s conscience.

It has been his keep insights that have often helped him to be able to consistently reach these impressive levels of professional success.

Though he has worked as an executive leader with some of the most influential firms in today’s marketing industry, these days, Gustavo Martinez is doing his own thing and he is helping the startup community to find unique ways to accelerate their business models.

This is made possible by Gustavo offering his impressive range of experience to his clients who he works for as a consultant. One thing that Gustavo Martinez is confident of is that the field of business acceleration will play a big role in marketing in the times to come. Read more: Gustavo Martinez | Ideamench and Gustavo Martinez | Crunchbase

This is a major reason behind his switching his focus over to this emerging area of importance.

When it comes to the field of consulting within the marketing and business development sphere, Gustavo Martinez points out that this simply means that he is providing services of a high-end nature to his clients and these are services that can help them to grow their business and their brand.

These consultations services help Gustavo’s clients to improve both their operations and their strategic approach to their businesses. He also emphasizes that providing consultant services has been a major factor in the advertising and marketing field for a long time.

Even though he has been in the advertising and marketing game for over thirty-five years, Gustavo Martinez still has a great deal of motivation when it comes to his work and so he still rises early every day to get a quick jump on the work that is ahead of him.

This also allows him some time with his family in the morning before he gets going on what he has to get accomplished. One thing that he is loving about his new career focus is the fact that it is highly entrepreneurial.

Learn more about Gustavo Martinez:

The Chainsmokers and Halsey Shine Like Diamonds with Single ‘Closer’

New York-based DJs Alex Pall and Andrew Taggart earned fame as EDM superstars, the Chainsmokers. But their biggest achievement comes with the success of just one song. After two years of dominating the Billboard’s charts, “Closer,” featuring pop star Hasley, has reached 10 million sales and is diamond-certified, a testament the duo’s popularity.

The constant play from fans was responsible for this achievement, so it made sense that they’d be first to hear the news on Instagram. Hasley and the Chainsmokers went online to inform their followers of “Closer’s” success while showing off the official plaques that celebrates the number of sales.

When it debuted near the end of summer 2016, “Closer” reached the very top of Billboard’s Hot 100, and it had no challenger for quite some time. Similarly, it ranked #1 on the Dance and Electronic chart and held on for years before being replaced just a few months ago by “The Middle.” The staying power of one single was a tell that the Chainsmokers had entered a new stage of popularity. They weren’t just the hot new twosome in EDM circles, they were now capable of reaching out across genres and climb mainstream charts. After a dozen times at the top, “Closer” is the fourth all-time hit single ever ranked by Billboard’s.

“Stressed Out” by Twenty One Pilots has since replaced “Closer,” but the single’s popularity hasn’t faltered much. It even took an emerging musical act and showed that Hasley had the talent to make it as a pop star with a bright future. This was made abundantly clear when “Closer” brought Grammy nominations in 2017 for the Chainsmokers and Hasley.

The Chainsmokers remain a musical act that is constantly talked about, but the last time “Closer” was in the press was in March of last year. After hitting platinum for the seventh time, the Recording Industry Association of America (RIAA) made it official to the public. And while the plaques are in the hands of the three musicians, the RIAA has yet to reflect the diamond certification on their website, something that will be addressed before long.

Helane Morrison’s Commitment to Compliance

It has taken Helane Morrison a long journey to become the risk and compliance guru she is today. She started out as Journalist after completing her degree at the Northwestern University. Her quest for knowledge led her to Berkeley School of Law at the University of California.


Her career began as a clerk for a supreme court and a court of appeal judge. After the short stint as a law clerk, she got her first real job at the Howard, Rice, Nemerovski, Canady, Falk and Rabkin law firm in San Francisco. Her primary role here was internal investigations as well as business litigation and defending actions of private securities. Over a spell of five years, Helane’s career and influence grew and eventually made in 1991.


Helane’s big break came when she joined the Securities and Exchange Commission in 1996. She started out as an office administrator, the first of few women in the San Francisco region. She served with due diligence her role, linking well with other agencies and the business community. She also made tough calls such as keeping traders on their toes. She engaged a few unscrupulous firms such as metropolitan capital that had cases of insider trading.


In 1999, Helane’s hard work paid off in the form of promotion as the head of the entire department. She made history in being the first woman to fill that role. In her new role, she would continue litigating and enforcing securities. In addition to her position at Hall Capital, Helane also supports the exchange of knowledge among compliance officers through publications and journals.


Helane Morrison‘s career growth path emanates from her early realization of the growing significance of the risk and compliance practice. Corporates have increasingly adopted the functions of compliance to meet regulatory statutes. In fact, expansion into international markets provides the greatest opportunities for compliance officers. Corporate structures necessitate compliance departments to avoid landing in trouble and compromising business.


In San Francisco alone, Helane exemplifies risk and compliance matters, and other upcoming officers look up to her. She remains active in seminars and public lectures on the same. Her role and success at Hall Capital act as evidence that risk and compliance practitioners can take up bigger functions and responsibilities in the corporate world.


White Shark Media Takes A Bite Out Of Customer Complaints

White Shark Media is a company that has experienced its share of growing pains. The search engine marketing firm was launched with a lot of enthusiasm. Unfortunately, there were a few bugs the company had to work out customer service-wise. Complaints were levied by a percentage of the customers and this is not exactly a positive thing for any business to experience. To address the complaints and criticisms, the executives at White Shark Media have published a very lengthy blog entry that goes into great depth about common complaints and how they are being solved.

The company deserves some credit for taking the helm and making necessary changes. Unlike other companies in the SEM world, White Shark Media does want to do its best for clients. So, what is the company doing?

Improved communications and better efficiency are going to help the company achieve success in more ways than one. Problems regarding communicating with clients have been noted and very definitive steps have been taken to enhance and improve communications between various parties immensely. For one, the phone system has been revamped. Direct extensions to SEM specialists now exist and this eliminates waiting on hold or being forced to deal solely with an operator. Also, clients are able to remain in contact with the original representative who sold them on an AdWords optimization package. Having access to the primary consultant and the SEM specialist via direct phone extensions is sure to remove a host of customer service related woes.

Monthly meetings with the SEM specialist through GoToMeeting video conferencing will now be a standard component of any package. During these monthly sessions, clients and specialists can look over all the statistics related to the AdWords campaign. Clients won’t have to be in the proverbial dark about whether or not the reports are reflecting conversion growth.

The company will also be extended the type of help it offers even to services that are not currently available. White Shark Media is not a provider of search engine optimization packages. However, the company will look over any quotes for service that a third-party may be willing to provide. This way, clients do not end up accepting a SEO deal that is a weak or undesirable one.

White Shark Media will also be partnering with another company to help institute phone tracking. This way, clients will have a much better picture of what telephone call inquiries are being generated from their Google and Bing AdWords.

Seriously, White Shark Media is doing a lot to improve relations with client complaints.

4 Reasons to Make Your Next Home in New Brunswick NJ


Residents seeking to get away from Manhattan, yet remain very close, will want to contemplate New Brunswick, New Jersey, that is situated just a mere 27 miles away. There are several reasons that individuals need to consider this move.
Sales Taxes
New Brunswick residents relish paying only three percent sales tax compared to citizens in most of the state that must pay seven percent. While that may not sound like a large savings, consider that the average consumer spends over $51,000 each year, resulting in a savings of $2,550 each year.
Cultural District
The cultural district features many exceptional opportunities each year drawing visitors from throughout the Northeast Corridor. Playhouses, ballet and an art museum are all located just steps away.
Around the world, Rutgers University is acknowledged for its many matchless programs, including pharmacy, public policy and engineering. The quality of education in New Brunswick does not stop there, however, with the public school being recognized as one of the leaders in the world for its music in the school’s program.
Cultural Diversity
Those living in New Brunswick enjoy a community with great diversity. Originally settled as a Hungarian community, tenants today live in harmony with a large Hispanic community and an Asian community. No place is this cultural diversity more apparent than at the city’s 174 restaurants. Residents literally enjoy dining on cuisine from around the world.
If you are ready to move to New Brunswick, then contemplate The Aspire where residents find luxurious apartments sure to please. Guests appreciate the services of a doorman who carefully controls access to the gated community. Pet owners adore the fact that this community welcomes all types of pets including dogs weighing more than 25 pounds.
The Aspire was developed by Boraie Development who has been developing properties in northern New Jersey for over 30 years. This award-winning company has put their blood, sweat and tears into developing this community to meet your high demands.
Like Boraie Development on Facebook

A Positive and Proactive Road

Dealing with any type of creditor can put anyone in a bad light. It can give a person bad thoughts, anxiety and generally, put you in a bad mood. There is a light at the end of the tunnel though. The whole process doesn’t have to be bad. The idea is to turn the bad into something good.

How can you do this?

The best way to handle it is to stay strong. Know exactly why the creditor is harassing you. Understand when to hire a lawyer and when not to. Sometimes these situations will just go by on their own. Sometimes they will not. The trick is knowing what the root cause of it is.


—There is a huge amount of debt. Usually, anything below ten thousand is nothing to cry about. Usually, these get taken away on their own. Anything above fifty thousand or more might be cause for an issue. If this fits your situation, you might want to think about handling Ricardo and his firm.

—The creditor is challenging you on certain issues, issues that you can’t make go away easily. Sometimes a creditor will make baseless claims. Sometimes these baseless claims are nothing. In this case, you really don’t need a lawyer in Brazil. You can take care if on your own. If the claims are the exact opposite, you will need a lawyer to help you out.

—Your chances of winning are either slim-to-none or very good. In either case, you need to hire Ricardo and his firm. In this type of case, you never want to leave it up to chance. Sometimes the other side can throw a wrench into the plans. Sometimes an “easy win” can turn to bad. Do not take chances with this.

The above can be said about banking contracts or bankruptcy. You never want to “hope that things turn out for the best.” You have to protect yourself and/or your company. Take a positive and proactive road to handling either of these situations. Call Ricardo now.


Do you have a banking contract dispute? Do you have any kind of bankruptcy issues looking? Wondering how you are going to find your way out of it. You need to get in touch with Ricardo Tosto de Oliveira Carvalho on your side. He is one of the best. His accomplishments speak for themselves. He has helped numerous businesses and everyday people out of fixes.

His company is solid. His staff will direct your needs to where they need to be. Give Ricardo a call now. Your time is valuable. It needs to be spent working with the best. Bankruptcy can be a challenging and troubling issue to deal with. You don’t have to do it alone. Give Ricardo’s office a call now.